Qualcomm, a leading provider of mobile technology, announced the launch of its new AV1 encoding technology, which aims to improve video compression and to stream on mobile devices. AV1 is a new video compression standard designed to be more efficient than current standards, such as H.264 and H.265.
The AV1 technology uses advanced algorithms to compress video data more efficiently, resulting in higher-quality video at lower bitrates. This means videos can be streamed at a higher resolution and with less buffering, even on low-bandwidth networks.
The technology also allows for more efficient use of mobile devices’ limited storage and battery resources. This is particularly important for devices with limited storage space, such as smartphones and tablets. Qualcomm’s AV1 encoding technology is designed to work with various devices, including smartphones, tablets, and laptops. The technology is also compatible with various streaming platforms, including YouTube and Netflix.
The company is also working with other industry leaders to promote the adoption of AV1 in the mobile industry. This includes partnerships with companies such as Google, Netflix, and Amazon to optimize the technology for their respective platforms.
This new AV1 technology is a big step forward in video compression and streaming, as it allows for better video quality and more efficient use of resources. It will be interesting to see how it’s adopted and how it will impact how we consume video content on our mobile devices.